Study Shows Online Casinos Appeal to a Predominant Male Demographic
14 October 2005

Recently a study was done that revealed the vast majority of online players who are interested in online casinos are male. This shouldn’t come as much of a surprise, especially since gambling games have always appealed to men since the dawn of their creation. Currently the age range which the online casino market targets are men aged 18-35 years.

Let’s face it, traditional gambling has always been popular among the male population; however, by integrating it with the World Wide Web, gambling has become especially popular among young men more than ever before. In a recent study that was conducted among internet users, almost 90% of them said that they would choose playing at an online casino over any other Internet past-time.

Moreover, it was found that the vast majority of the poled web users even preferred playing at online casinos more so than going to the local pub, watching a game on TV or going out with the opposite sex. It has further been discovered that the ever growing popularity of internet gambling generates approximately £5 billion annually in the UK alone. And internet gambling encompasses more than online casinos, it also includes poker, blackjack, sporting events, lotteries, and even horseracing.

The study also showed that a number of negative aspects have sprouted from online gambling, such as the fact that men with gambling addictions can easily access thousands of online gambling sources with the simple click of a mouse. Therefore, while it is clear that online gambling has become one of the more favored past times, it can also be an extremely dangerous hobby for addicts who simply have no control, and don’t know when to quit.

Finally, another study was recently done and while it shows that men are still the dominant audience when it comes to online gambling, more and more the number of women interested in the online casino gambling industry continues on a steady climb. Of course, only time will tell if women ever equal men when it comes to the online casino audience; but for now, there is no questions that men still have a dominant lead in the online gambling industry.