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Bodog.com is the Proud Winner of the Best Online Marketing Award
15
November 2005
There is no greater honor for a company
than to win awards for their outstanding services and
quality business strategies. These rewards really help
to build a companies reputation, which is why online
casinos and other gambling-based sites are eager to be
the recipients of awards. Bodog.com is one of the
organizations within the industry that has quite a few
rewards to its name. In fact, at the eGaming awards that
took place recently in central London, Bodog was among
the many winners. The outstanding online sportsbook,
poker room and online casino, Bodog.com, won the Best
Online Marketing Campaign award.
The founder and CEO of Bodog.com, Calvin Ayre, commented
that Bodog.com had decided that instead of promoting a
message that was completely focused on bonuses and
benefits, they chose an inspirational and lifestyle
focused add campaign. So far, Bodog has experienced real
success with their new marketing technique, as it has
allowed them to effectively target their demographic. It
is for innovative ideas such as this that Bodog has
shown the industry that they are a cut above the average
online gambling site.
The award that was given to Bodog.com is even more proof
of their revolutionary approach within the industry. In
fact, earlier on in the year, Bodog had achieved
wonderful success in their organization of the Bodog.com
Poker and Sports Marketing Conference in Las Vegas. The
conference had huge appeal among some of the big names
in the online poker and sports betting industry that
included major online gambling handicappers, media,
suppliers affiliates, and of course, operators.
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