The Online Live Betting from Ladbrokes Proves to be a Success
10 November 2005

With the online gambling industry forever changing and growing, there is always constant competition among different companies, as well as the development and release of an array of new and innovative products that are being offered to online gamblers and online gambling companies alike. For instance, Victoria Real, the interactive agency, has successfully developed the new real life betting service that is featured by Ladbrokes. What’s so unique about this service is it allows punters to place wagers on a variety of multiple live events as they occur.

The launch of this new online live betting service, known as Bet in Play, occurred on Ladbrokes.com during the 2nd Ashes test which took place in this past September of 2005. Ladbrokes explained that this unique service was developed in response to the huge demand of gamblers who wanted to take part in a service that provided them with an interactive live betting format. Another reason why Ladbrokes decided to create such an innovative service was to compliment the increasing amount of live sports coverage that is featured on TV.

Some of the excellent features that are apart of the Bet in Play online live betting service include live news and scores, a statistics center and text commentary. Moreover, the service also features an active highlighting of price fluctuations. It is highly anticipated that the Bet in Play service is to further develop and grow after its initial success.

If you are interested in finding out more about Bet in Play or would like to learn more about Ladbrokes and its many other exciting services, you can visit them at www.ladbrokes.com and discover how you can get in on the up-to-the-minute live sports betting action!